Principal UX Designer
Freenome
November 2020 - Present

Freenome is developing next-generation blood tests to detect cancer it its earliest, most treatable stages.

I work closely with product and engineering teams to translate technical requirements and user research into simple, user-centric experiences in a healthcare and technology setting. I’m also creating a design system from scratch that will scale for both internal and external digital products, and designing the physical test kit for sample collection.

Director of Product Design, Enterprise
Ticketmaster
March 2014 - October 2020

In my role as Director of Product, I oversaw all design efforts for Ticketmaster’s Enterprise products, from inception to release. This including marketing and communications design across all of our client touchpoints.

I helped institute and maintain proper UX research practices so all of our decisions were backed by reliable data that was constantly refreshed and reassessed.

I designed, built, and maintained the Ticketmaster Design System (Aurora), oversaw its implementation across our client and fan-facing products, and evangelized it throughout the organization.

I expanded the product team by recruiting and mentoring superstar designers, helping them to succeed, and encouraging them to grow within (and beyond) their roles.

I also co-led a major Ticketmaster rebranding effort which produced a significant refresh and influenced the design of our products.

Owner / Creative Director
iconAtomic
2012 - Present

A graphic design and animation studio focused on UX/UI, web design, marketing and communications, information visualization, and 2D/3D motion.

Responsibilities include: writing proposals and pitching projects, planning and managing projects, developing wireframes and user task flows, creating mockups and prototypes, designing and executing visuals, managing contractors, maintaining client relationships.

Creative Director
Cyclogram
2005-2012

A media firm focused on web design, video production, and digital marketing for clinical study recruitment, public health communications, and data visualization.

Responsibilities included: project planning and management, developing wireframes and user flows, writing tech specs, designing and executing visuals, managing development team, maintaining client relationships.